Keeping Twitter free from spam has become a top priority, and one of the most common spam violations is the use of multiple accounts in an attempt to artificially amplify or inflate certain Tweets.
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Congratulations! As a social media manager, the fate of the brands you represent is firmly in your hands (talk about pressure!). Joking aside, creating and managing social content requires a strategic mind, a love of data and an in-depth understanding of your audience. Daunting, but doable.
Without further ado, I’ll take you through the six things to keep in mind when creating and managing a social media strategy
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