We are almost halfway through 2023, and the ecommerce landscape is more competitive than ever! Online shoppers have endless options at their fingertips so standing out in a sea of competitors can feel like an impossible task. But it isn’t.

Do you have a store run by Square Online? Then you definitely need Klaviyo!

Marketing to everyone is like throwing spaghetti at a wall and hoping it sticks. It’s much better to turn to customer segmentation to better understand your customers and tailor your marketing strategies accordingly.

Summer can be a challenging time for businesses to maintain sales momentum. With many people taking vacations, spending time outdoors, or simply relaxing, it can be tough to keep customers engaged and interested in your products and services.

Imagine this: You created the perfect sales offer, did the marketing, and waited for the money to roll in… but it didn't. Why? Where did it go wrong?

A fireside chat between Greg Furlong and Emmett Gallagher about the latest HubSpot Partner changes, HubSpot integrations, and how it all benefits businesses.

Have you ever sat at your desk staring at a computer screen and wondering how you can increase revenue? All the usual ideas pop into your mind: promotions, social media campaigns, and even email marketing.

Content marketing is an important part of any marketing strategy. Look at almost any business article, and you will find suggestions to improve your website, increase engagement through social media, and provide meaningful content on your blog.

Both SalesForce and HubSpot have some of the best customer relationship management (CRM) tools that can benefit any marketing efforts. Recently, a growing number of businesses opted to move from SalesForce to HubSpot or to use both. Why is this the case?